Client
Blubrry Podcasting
Role
Content Marketing and Media Specialist
project year
2024-2025
tools
Adobe Creative Suite, Canva, WordPress, Frame.io, Blubrry Podcasting
Overview: Led the end-to-end video production workflow—from scripting, editing, and motion graphics to publishing on YouTube and Blubrry Podcasting—to strengthen SEO visibility and CMS-driven audience growth.
Key Achievements:
- Increased YouTube viewership by 233%, reaching 5,000+ viewers within a week.
- Produced 20 educational videos, repurposed into social media clips and promotional graphics.
- Developed 5 storyboards and ad videos to highlight product features and community impact.
- Collaborated with a 13-member cross-functional team to align content strategy, optimize WordPress CMS updates, analyze performance metrics, and integrate audience feedback for continuous improvement.